5 Steps to Reignite Your Sexless Marriage
I remember the feeling of being confident in every area of my life, achieving at work, a healthy and well proportioned body, good relationships with my kids and family…and yet my confidence around my wife was at an all time low.
I tried everything I could think of to show her how much I cared, how important she was to me, how attractive I found her, and she backed away further, told me I was needy, said “I hate the way you make me feel” and even told me I was being creepy. WTF!
Fast forward to today and to hearing her say, “I’m so happy and relaxed around you, I love having sex with you.”
Damn I would have given anything to hear those words from her three years ago.
But I know now that I wasn’t being a man who could create those feelings in her back then. I understand why and how she FELT my behaviour as needy and even creepy.
And I want to help you to understand where we go wrong in our long term relationships and how to bring that desire and passion back into your marriage.
Other articles you may find helpful:
Has Your Wife Said You’re Always Defensive?The 5 Signs Your Marriage is Stuck in Limbo Land
Steve talks a little about this in the video below:
Our romantic relationships are the hardest place to feel confident in our ability to create turn on and desire in her. We think it’s all just a matter of techniques, but it’s not. It’s an inner game of who you know yourself to be.
In the 5 steps below you’ll find some of the most insightful and powerful realizations that helped me turn around my marriage and set a new course for the kind of relationship that I knew we were capable of.
First, I want you to KNOW that you are worthy of love, that you deserve a life of love, inspiration, affection and passion. There will be ups and downs so expect and embrace them, BUT you always have the power to CHOOSE to create good feelings for other people instead of bad ones.
Step 1: She can FEEL your intentions
Your wife has a very special ability to sense negative energy and pressure. She can’t “read your mind”, but she “feels your love”. This “intuition” is widely documented, though many women don’t even trust it themselves. But they WILL react to it. We men are so simple, so direct, so “what you see is what you get”. This is why we stink at reading between the lines and taking hints.
This is also why we stink at truly understanding the avalanche of emotions we can cause in our women without even knowing it. It’s obvious that your angry toned, table pounding, perfectly logical argument will ruffle emotional feathers. What’s NOT obvious is how she FEELS your intentions. Even without a word, if your energy oozes the least bit of resentment, condescension, or judgment – YOU have already declared war. And yes, it’s your fault. Sorry.
The GOOD NEWS is that your wife feels positive intention the exact same way. Positive intention means positive energy which means everything you say and do is coming from a different place – a place of love. Instead of judgment, your intention is acceptance. Instead of condescension, your intention is respect. You get the idea. It MUST be true. You MUST be authentic. The results you will see in the tone of your conversations are absolutely mind-blowing! But YOU have to GO FIRST.
I can hear all of your “yeah but” arguments now and already call “bullshit”. There IS a way for you to take more ownership for your energy. You can’t own her reaction or her happiness, but you can do better, BE better – if you WANT to!
Step 2 – Don’t ever think she is NOT a sexual woman
If you ever decide your wife is simply not sexual, not physically affectionate, or EVER aroused – you’re wrong. Just like you, she is designed for sexual arousal and sexual pleasure. That’s about where the similarities end.
She DOES think about sex. She DOES have fantasies. She DOES get aroused. But, if your marriage has tensions, she just doesn’t have YOU in mind.
Don’t let “life” numb your awareness of your responsibility. Sex is not a guaranteed fringe benefit of marriage. Sex is the result of an age old cycle of attraction, flirtation, and foreplay. And that’s really all she wants. If you lose this recipe she can easily imagine it with someone else. Women simply will not have sex with someone they don’t feel attracted to.
The key word to remember is ATTRACTION. Without this, flirting and foreplay are a complete waste of time unless you’ve pushed so hard you wind up with “obligation sex” – the worst possible type! I don’t want that for you.
The most important thing to know about attraction is that it will not happen in an environment of bad feelings. You have the ability to create feelings of attraction – or not. This ability will come from you KNOWING who you are, what you believe in, and the direction you’re going in life. Attracting her to join you means always respecting her and supporting her need to do the same for herself. You are neither superior nor inferior to her. Help her feel that in her heart every day.
While you are not in charge of her moods or behavior, you need to be aware of how you may be involved in her reactions toward you. Becoming attractive to her may involve reversing some damage you unknowingly inflicted. If you have been argumentative, dismissive, resentful, negative, or critical you ARE in charge of that and need to get to work. Why?
Because fixing THAT stuff is important for WHATEVER goals you have in life. If you decide to fix that stuff JUST TO GET SEX she will know it in an instant! Yes, she really is THAT good. A man who is willing to resort to “stuff” to earn sex is seen and FELT as tremendously non-masculine to a woman.
Step 3 – She has no choice but to LEAD if you’re not trying
By “lead”, I mean being the one who chooses to OWN your part in the marriage and the household. So many men will complain about their “bossy wife” or their “nagging wife” or their “disrespectful” wife. Why? …because they deserve it.
Your wife will rightfully expect and appreciate some leadership from you! Leadership is an important part of the attraction formula. Many men allow their women to lead everything:
- the kid department
- the laundry department
- the meal department
- the cleaning department
- the relationship department
- and even the SEX department!
It’s no wonder these guys find themselves begging for morsels of respect and physical affection. They don’t deserve it. You see, the type of leadership I’m talking about is really about your ownership of some of the departments.
Taking responsibility and following through is absolutely SEXY. Establishing your personal values for what you’re in charge of is SEXY. Playing your role in keeping the relationship loving, respectful and fun is SEXY.
This type of leadership will finally allow her to feel safe, trusting, and relaxed because YOU have stepped up. A woman lucky enough to have a man like this doesn’t have to resort to nagging or bossing. With the right level of leadership she will respect you, partner with you and be proud of you.
Step 4 – She expects you to understand how to help her feel safe emotionally
For both men and women, Emotional Safety simply means that our emotions are not judged and not subject to debate. It means that emotions are respected for being real and important exactly as they are felt. It means the environment is safe for sharing and discussing our feelings.
Emotions are not supposed to make sense or be logical. THINK before you say, “Well, you shouldn’t feel that way.”
When a woman says, “I hate it every time you lose your temper. It makes me feel, I don’t know, I just hate it!” What she’s trying to say is that “You have the ability to either make me feel good or bad, and you are choosing to make me feel bad.” And THAT choice of yours speaks volumes to her about your concern and respect for her. And it never helps to tell her, “It has nothing to do with you. You shouldn’t feel that way.” Trust me on that one.
If a man chooses to create an environment of emotional safety, he is choosing to understand what behaviors of his can allow that to happen. He is choosing to make changes in how he responds to his wife’s emotions. He learns the power of a masculine response over a boyish reaction.
Step 5 – She picked you for a reason
She is attracted to you. She thinks you are funny. She laughs at your jokes. She loves making love to you. She trusts you and respects you. She is proud of you.
Don’t screw this up. She loves who you are now. But, you have a lot of growing to do still.
Within the first few years of marriage, many men lose sight of who they are and why they picked her. They can grow impatient, critical, and judgmental. These negative emotions start in very subtle ways during seemingly inconsequential events.
If you’re not careful, those events will lead to bigger events and soon you may find that her trust, respect, and attraction for you has faded away.
Be the man she married. Be the man she needs. Be the man who is better than trying to “get even” by creating bad feelings in her just because you’re feeling bad.
Love her. Give to her without expecting something back. Respect her words and her dreams without judgment.
Talk to her. Be open. Be vulnerable. Let her understand you and your fears. Cry with her.
But don’t stop leading! Lead YOURSELF first so you can lead her to a stronger marriage.
Accept responsibility. Expect more from yourself. Surround yourself with other good men like you who are on the same path.
Steve and I are those men in your life right now but we’d like to introduce you to a whole load more of these type of men.
The Men’s Live Coaching Roundtable is a powerful collection of men from around the world working together to transform themselves and their relationships. Dan Dore and I lead this community with 5 other professional coaches. We have live coaching video calls twice per month. The camaraderie in this group is something missing from the lives of too many men in the world.
Our online course How to Defuse the Divorce Bomb is a deep and intense dive into handling yourself when you hear, “I love you but I’m not in love with you anymore.” Tim Wade and I host monthly live Q&A calls with all the students in this course which includes many other bonuses as well. Find out more here.
We love teaching men these tools – how to be better, how to know who you are, what you stand for, what you want and how to CREATE it in your life through our Masculine Confidence coaching programs.
What if this next year everything changed for you?
That’s what we want for you brother.
My new book Straight Talk Tools for the Desperate Husband will help you to lead yourself and your relationship back to good health. Understand why your partner acts the way she does toward you and learn how to lead your life in the direction you want it to go. You CAN have the relationship you want, fulfilling all your desires while maintaining love and respect.
I wrote a free e-book to help men learn how to lose their fear and be more bold in their marriage to create the love and connection they want. Get The Hard to Swallow Truth About Saving Your Marriage.
Q: Why did my wife pull away even when I was trying so hard to show her love?
A: Because she wasn’t feeling your love — she was feeling your need. When your intention is pressure, reassurance-seeking, or a hidden agenda to “get her back,” she feels it instantly. Your effort becomes heavy instead of attractive. Women respond to energy, not effort.
Q: How do I know if my intentions are coming across as needy or creepy?
A: If your behavior is fueled by insecurity — hoping she’ll validate you, calm your anxiety, or fix how you feel — she senses it. Needy behavior has a “make this happen for me” vibe. Confident intention has a “this is who I am” vibe. She can feel the difference at a biological level.
Q: What actually creates sexual attraction in a long-term relationship?
A: Emotional safety + masculine leadership + positive intention. Attraction can’t survive resentment, tension, pressure, or self-pity. When you show up grounded, self-led, and emotionally steady — not reacting, not collapsing — she relaxes. And when she relaxes, she opens.
Q: Why does she end up leading everything when I’m the one trying to fix things?
A: Because you’re fixing, not leading. If you avoid ownership, hesitate, over-explain, or wait for her to decide everything, she fills the vacuum. Leadership isn’t dominance — it’s clarity, direction, consistency, and follow-through. When you lead yourself, she stops compensating.
Q: How do I help her feel emotionally safe around me again?
A: Drop the debates. Stop correcting her feelings. Replace defensiveness with curiosity. Emotional safety is created when she knows you won’t punish her emotions with logic, withdrawal, or anger. A masculine response is calm, steady, empathetic, and unthreatened.
Q: How do I rebuild attraction when things feel cold, distant, or hopeless?
A: By becoming the man she originally felt drawn to — but evolved. That means taking responsibility, showing leadership, owning your part in the disconnection, and living with values instead of reacting from fear. Attraction returns when she feels your strength again — not when you beg for it.

Have questions about your relationship?
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